Nobu Hotel "Story" :60
FiveSix Productions called upon Fred+Ethel’s Bill Aylward to help direct two videos announcing the launch of the world’s first “Nobu Hotel” at Caesars Palace in Las Vegas. Nobu, the famed Japanese restaurant, makes it’s foray into the hotel business with their first boutique hotel located within Caesars Palace slated for 2013. Two distinctly different videos were created to focus on a targeted demographic and branding. Co-Directors: Bill Aylward + Rob Jax, Producer: Rob Jax, Director of Photography: David Dalasta, Camera: Canon C300 Digital Cinema, Produced by FiveSix Productions, Las Vegas.