about

Fred+Ethel
Building upon our years of experience with brand marketing, of late, we have delightedly become adept at producing case studies and client testimonials. Have a story to tell? Please let us help tell it!

Our collective ethos is to identify and shape a story or idea first, and then, determine the most effective technique and tools with which to proceed.

Based in New York City, Fred+Ethel provides creative direction, film+video production, graphics and editorial for entertainment, commercial and corporate marketing. We listen, discuss, explore and then, deliver practical, creative solutions for the challenges of today’s marketing professionals. Or in our more natural vernacular, we’re the caffeine in your coffee, the jelly on your toast, the gun in your sock, the rocket in your pocket, the gas in your tank… We like to have a good time and make cool stuff! If any of this appeals to you, it would be our pleasure to hear from you:)

Bill Aylward
Producer/Director Bill Aylward has over twenty years of experience in creative direction and visual problem solving for video. He has worked on a profusion of media projects as a director, cinematographer, writer, designer, animator, editor and overall creative in New York, Los Angeles, Paris, Stockholm, Munich, Milan and Las Vegas. For a more detailed bio, Click Here.